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November
12&13, 2008
Held at the
I-X Center
Concourse Level
Cleveland, Ohio
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Professional Landscape Products Show & Conference
Turning Green ~ Into Green
S ustainability Can Equal Profitability
What is Greenscaping?
Greenscaping is a set of landscaping practices that can improve the health and appearance of large-scale landscapes while protecting and preserving natural resources. It can help you save money, reduce wastes, conserve water and save energy, and embraces the 4 Rs - Reduce, Reuse, Recycle, and Rebuy.
Benefits of Greenscaping
Following the principles of greenscaping can be a great financial move for your company - from buying long-lasting and reusable products to immediate savings of disposal costs. Your consumption of waste will be reduced, saving landfill space and preserving natural resources.
Why It Is Important To Your Business
"Going Green" continues to be the buzz phrase of the last couple of years. From television to magazines, homeowners are exposed to it constantly and their "environmental footprint" is somehting that they are becoming more and more concerned with. Being a part of the solution - and not the  problem - is now a responsibility homeowners have embraced.
As professionals within the green industry and the original stewards of the environment, your role with the future of our planet is an important one. You will benefit from our education seminars and come away with the knowledge that you are making a difference by helping to prevent pollution, curb climate change, and reduce your "environmental footprint" on the earth. You will also improve the public perception of your business. And, as greenscaping gains in popularity among home and commercial property owners, be sure that your company is the one they will call.
Going green is not the only way to go. However, adding it to your pallet of services will only strenghten your company!
Experience WinterGreen!
The Ohio Landscape Association's WinterGreen Expo and Conference is a great place to connect with green industry suppliers.
Held November 12 and 13, 2008 at the I-X Center in Cleveland, Ohio, the WinterGreen Expo is a professional landscape products show and conference with education designed specifically for landscape contractors. Click on the Education Schedule link to view our great line up of speakers and seminars!
WinterGreen is a conduit for landscape professionals and their suppliers. For two days, don't miss this opportunity to:
| * Learn Ways to Profit with Sustainability and Greenscaping |
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* Send Your Team To Our Can't Miss Educational Sessions |
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* See New Techniques |
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* Make Purchasing Decisions |
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* Learn Ways To Increase Your Bottom Line |
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* Network With Industry Colleagues |
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* Touch And See The Latest Products And Services |
Reception and Networking Party
Join us on opening night and connect with your industry colleagues!
| * Wednesday, November 12, 2008 |
| * 4 pm in the I-X Center Ballroom |
| * FREE Admission with your WinterGreen Name Badge |
Networking Reception Co-Sponsored By:
Education You Need - All In One Place
There is something for everyone in your company at WinterGreen - from beginner greenscaping courses to our management and re-certification education tracks, to connecting with your green industry suppliers - owners, foremen, and office staff will benefit from our show!
PLANET written exams (CLT Exterior, CLP, and other exams), as well as Applicator License Continuing Education credits will be offered at the WinterGreen Expo and Conference. The PLANET written exams will be given on Thursday, November 13, 2008 at 12 pm. (Registration deadline is October 24, 2008.)
Who Should Attend
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Landscape Maintenance Firms |
Landscape Design/Build Firms |
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Landscape Designers |
Applicators |
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Irrigation Specialists |
Cities/Government/Metroparks |
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Golf Course Superintendents |
Greenhouse Growers |
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Nursery Growers |
Groundskeepers |
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Arborists |
Garden Center Operators |
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Media |
Students/Educators |
Tradeshow and Education Hours
| Wednesday, November 12, 2008 |
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| Education |
9:00 am to 4:00 pm |
| Tradeshow |
9:30 am to 4:00 pm |
| Networking Reception |
4:00 pm to 5:30 pm |
| Thursday, November 13, 2008 |
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| Education |
9:00 am to 4:00 pm |
| Tradeshow |
9:30 am to 4:00 pm |
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Keynote Speakers
 Dan Ariens, Ariens Company
The World of Landscape and Lean Management
November 12, 2008 ~ 9:00am to 10:00 am
Sponsored by:
As a landscape contractor, you may be surprised to find that you manage the same or similar areas of waste or cost as any other business. The greatest source for eliminating these wastes (and eliminating them forever) is in having a business culture driven to take out the waste from the top to the bottom of your organization.
Dan will offer tips on how the Ariens Company changed their business model to become a company on a journey for continuous improvement. The Ariens Company has been on their lean journey for eight year and Dan will share the story of how they started that journey, where they are now, and where they are going.
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 Bob Coulter, JP Horizons
Having Fun Delivering Great Service
November 13, 2008 ~ 9:00am to 10:00 am
Sponsored by:
Delivering customer service in difficult situations will happen when we know our own strenghts and sweaknesses, when we can read our own emotions and when we have a clear sense of our self worth. When we can take a fun look at our personal approach to service, then it is possible to connect with our customers and give them what they are looking for.
In this session, Bob will take a creative look at the three components of great service: Warm Welcomes, Magic Moments and Fond Farewells.
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Directions to the WinterGreen Expo & Conference:
From the Northeast:
Take I-90 West to I-71 South. Take Airport exit (Route 237) South. The I-X Center is located on mile South of Hopkins Airport on the right side, past the first traffice signal.
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Take the Ohio Turnpike West to exit 161. Follow I-71 North to Snow Road. Turn left on Snow Road and follow until dead-end. Follow directions for Route 237 South. The I-X Center is located on the right side, past the first traffic signal.
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Take Route 422 West to I-480 West to the Airport exit (Route 237) South. The I-X Center is located one mile South of Hopkins Airport on the right side, past the first traffic signal.
From the South:
Take I-71 North to exit 237 (Snow Road - I-X Center). Turn left onto Snow Road and follow until dead-end. Follow directions for Route 237 South. The I-X Center is located on the right side, past the first traffic signal.
From the Southeast:
Take I-77 North to the Ohio Turnpike West to exit 161. Follow I-71 North to Snow Road. Turn left onto Snow Road and follow until dead-end. Follow directions for Route 237 South. The I-X Center is located on the right side, past the first traffic signal.
OR
Take I-77 North to I-480 West to Airport exit (Route 237) South. The I-X Center is located one mile south of Hopkins Airport on the right side, past the first traffic signal.
From the West:
Take the Ohio Turnpike East to exit 161. Follow I-71 North to Snow Road. Turn left onto Snow Road and follow until dead-end. Follow directions for Route 237 South. The I-X Center is located on the right side, past the first traffic signal.
OR
Take I-480 East to Grayton Road exit; turn right onto Grayton Road and left at the next intersection (Route 17). Follow signs to Route 237 South. The I-X Center is located on mile South of Hopkins Airport, past the first traffic signal.
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